maxxis.
We put the wheels in motion for Maxxis with a brand refresh, ensuring a clean, modern and consistent presence across social media and digital platforms.
Refining the Ride: A Fresh Take on Maxxis
As the exclusive distributor of Maxxis in the UK, Stapletons put their faith in us to elevate Maxxis’ digital presence while staying true to its heritage and performance-driven reputation. We started with a mood board, carefully piecing together editorial snippets, print ads and our own mockups to shape a creative direction that would translate seamlessly across all platforms. Harnessing the bold Maxxis red alongside a rugged contrast against black, we strengthened the brand’s personality while adding a fresh, dynamic edge. This approach ensured their tyre shots packed maximum impact while maintaining harmony with more organic content—capturing the energy of events, race days, and real-world moments.


Consistency with high-impact graphics that reflect Maxxis’ personality and drive action.
With a rejuvenated presence, we’ve delivered everything from product-focused visuals to engaging carousels covering events, before-and-afters, and collaborations – helping to elevate Maxxis’ social presence while providing valuable content for their followers. Whether showcasing cutting-edge tyre technology or celebrating key milestones, our content creation and graphic design work keeps Maxxis at the forefront.
A purposeful presence that fuels engagement
Maxxis needed a refreshed digital presence that would unify its brand identity across platforms while maintaining its reputation for high-performance tyres. Our goal was to create a consistent, bold aesthetic that would resonate with motorsport enthusiasts and everyday drivers alike. We delivered high-energy visuals that capture the thrill of the open road and the rugged capability of Maxxis tyres. Through a strategic blend of social graphics and attention-grabbing banners, we’ve reinforced their reputation for performance, reliability and adventure – ensuring their brand presence is as powerful as the tyres they make.